Traditional guarantor vs. rental insurance without a guarantor: the change NOWO brings to leasing

Landlord and tenant signing a digital rental contract in a modern apartment, with a visible NOWO rent guarantee seal on the tablet screen.

For decades, renting a property involved a dreaded requirement: providing a guarantor with a deed. This system, although traditional, is slow, exclusionary, and increasingly incompatible with a digital real estate market.

Today, thanks to NOWO , the NOWO rental insurance without a guarantor that is transforming Mexico, landlords can better protect themselves and tenants can access contracts without unnecessary barriers.

This article explains why the guarantor is becoming obsolete and how NOWO became the modern, fast, and secure alternative for landlords, real estate agencies, and tenants.

1. The problem of the traditional guarantee

The guarantor acts as a responsible third party who is liable if the tenant defaults. But in practice, it creates more friction than solutions.

❌ Limitations of the guarantee

• Difficult to obtain (not everyone has a relative with unencumbered property).

• Slow verifications (writings, ballots, verifications).

• Greater risk for the owner (the guarantor may become insolvent).

• Lost transactions due to excessive requirements.

• 
  

In short: the guarantee delays the signing and reduces the number of viable tenants .

2. NOWO: the modern and safe alternative

NOWO is a home surety bond that completely replaces a guarantor. It is backed by insurers with strong credit ratings and managed by We Link.

✔️ Key advantages of NOWO

• Without a guarantor

• Approval in less than 24 hours

• 100% digital process

• Full coverage : rent, damages and legal expenses

• Backed by the country's top insurers

NOWO allows the owner to rent faster and with real protection, without falling into bureaucratic processes.

3. How NOWO works step by step

1. The landlord asks the tenant to hire NOWO.

2. The tenant fills out a digital application and uploads basic proof of income.

3. A quick profile assessment is performed.

4. The insurance company issues the policy.

5. The owner receives a NOWO warranty certificate that covers the entire contract.

If the tenant stops paying:

The insurer covers the rents and manages the recovery. The owner does not absorb losses or legal procedures .

4. Comparison: Endorsement vs. NOWO. Income insurance without NOWO endorsement

Aspect	Traditional Guarantee	NOWO
Requirement	Guarantor with property	Without a guarantor
Time	Weeks	24 hours
Process	Notarial manual	100% digital
Coverage	It depends on the guarantor	Rent, damages, legal expenses
Security	Owner's risk	Guaranteed protection
Experience	Slow and restrictive	Fluid and modern

5. Why NOWO is transforming leasing in Mexico

NOWO responds to a new reality:

• Young and mobile tenants

• Owners seeking faster processes

• Digital real estate marketplace

• Need for reliable guarantees

With NOWO, parties can close more contracts , reduce risks, and eliminate the historical obstacle of the guarantee.

The traditional guarantee is becoming a thing of the past. NOWO offers a safer, faster, and more modern rental experience in Mexico.

At We Link , we specialize in guaranteeing leases without a guarantor, with insurance backing and digital processes designed to protect the owner and make life easier for the tenant.

🔗 More information at: www.welink.mx