5 clear signs your company is ready to offer massive credit (and how ZRS can help you make it happen). Selling on credit without risk

Sell on credit without risk. This is no longer a competitive advantage. Today it's a market expectation.

Businesses of all sizes—financial institutions, retailers, leasing companies, e-commerce platforms, and service providers—know that offering installment payments boosts sales. However, many don't take the next step for one clear reason: fear of default.

The good news is that this risk no longer has to hinder growth. When a company shows certain signs of maturity, ZRS (Zero Risk Score) allows it to scale credit sales in a controlled, profitable, and secure way.

Here are the 5 key signs that indicate your company is ready.

1. Your customers are increasingly requesting installment payments

If you notice that:

• Your customers are asking about financing.

• You close more sales when you offer payment plans.

• You lose deals because you don't have a credit option.

That's the first sign. The market is telling you that credit is part of the product, not an extra.

With ZRS , you can offer credit without assuming the risk of non-payment.

2. You have defined recurring sales and average ticket values

Companies ready to sell on mass credit typically have:

• Clear average tickets.

• Standardized products or services.

• Repeatable volumes.

This scenario is ideal for ZRS because it guarantees each individual transaction , allowing it to scale without compromising liquidity or financial control.

3. Growth is slowing due to fears of non-performing loans

Many companies could sell more, but they don't because:

• They don't want to increase their overdue accounts.

• They do not have a robust collections team.

• They've already had bad experiences with non-payment.

This is where ZRS makes the difference: If the customer doesn't pay, the surety company pays.

Risk is no longer on your balance sheet.

4. You already have internal processes, but you need to secure them.

If your company already has:

• Clear contracts.

• Sales policies.

• Administrative controls.

So you don't need to slow down credit, you need to protect it.

ZRS integrates into your operation as an additional layer of security, without modifying your business model.

5. You want to grow without depending on personal guarantees or endorsements

Guarantees, promissory notes and personal promises:

• They make closing difficult.

• They create friction with the customer.

• They do not guarantee actual recovery.

ZRS eliminates that dependency and allows selling to individuals with real financial backing, transaction by transaction.

What is ZRS and why is it ideal for mass lending?

ZRS (Zero Risk Score) is a surety bond that guarantees loans granted to individuals, including:

• Simple loans.

• Leases.

• Credits linked to specific purchases.

✔ Key features:

• Individual coverage per operation.

• 100% of the guaranteed amount.

• No deductibles.

• No guarantors.

• Agile issuance.

Instead of insuring entire portfolios, ZRS protects each sale , making it ideal for B2C models.

ZRS vs. traditional credit insurance

Sell on credit without risk

If your company already recognizes these signs, the next step isn't to stop lending. It's to protect it intelligently.

At We Link , we help companies implement ZRS as a strategic tool to grow sales, improve liquidity and eliminate the risk of consumer credit.

Growing with credit doesn't have to be risky. Find out how at www.welink.mx