top of page
Search
All Posts


What is a surety bond and how can it open doors to international business opportunities?
Discover what a surety bond is, how it works, and how it can help you win national and international contracts with financial backing. What is a surety bond? Many companies hear the term "surety bond " when they're already facing a contract, a bid, or a foreign client requiring a guarantee. For some, it's just "another formality." For companies that understand how it works, it's a strategic tool that speeds up deals, builds trust, and allows them to compete on larger project
Eduardo Ramos
Jan 273 min read


5 clear signs your company is ready to offer massive credit (and how ZRS can help you make it happen). Selling on credit without risk
Discover the 5 signs that your company is ready to scale mass consumer credit—and how ZRS eliminates default risk. Sell on credit without risk. This is no longer a competitive advantage. Today it's a market expectation. Businesses of all sizes—financial institutions, retailers, leasing companies, e-commerce platforms, and service providers—know that offering installment payments boosts sales. However, many don't take the next step for one clear reason: fear of default. The go
Eduardo Ramos
Jan 213 min read


Faster-growing companies use guarantees before they're even asked for: here's how it works. Anticipating business guarantees.
Discover why the fastest-growing companies anticipate their guarantees. Surety bonds, guarantees, and credit as a business strategy. Anticipate business guarantees In the business world, many decisions are made not when it's convenient, but when it becomes urgent. Guarantees—bonds, sureties, or schemes like ZRS—are often seen as an inconvenient requirement that appears "at the end" of a negotiation. Companies that truly experience sustained growth think differently: they anti
Eduardo Ramos
Dec 16, 20253 min read


Bonds + Surety + Credit: hybrid guarantee strategies to protect your entire business
Learn how to combine surety bonds, guarantees, and ZRS to protect contracts, credit operations, and leases. Hybrid strategies for companies seeking risk-free growth. Today's business environment demands financial and legal security. Every contract, delivery, loan, or project carries its own unique risks. However, most companies still look for a single guarantee that solves all their problems, and that's a mistake. The reality is that a company faces multiple risks, so the pro
Eduardo Ramos
Dec 9, 20253 min read


ZRS: The effective strategy for mass markets — consumer credit, planning and risk mitigation
ZRS guarantees each individual transaction with consumers and protects your credit sales. Learn how it works and why it’s essential for companies operating in mass-market credit. ZRS consumer credit In Mexico, thousands of companies are growing by providing credit to individuals: financial institutions, department stores, leasing companies, service companies, retail businesses, and fintechs. But this growth brings a huge challenge: non-performing loans, which can destroy liqu
Eduardo Ramos
Dec 2, 20253 min read


Traditional guarantor vs. guarantor-free rental insurance: how NOWO is transforming leasing in Mexico
NOWO removes the need for a traditional guarantor and enables renting with a digital guarantee backed by an insurance provider. Discover how it works in this practical guide from We Link. NOWO rental insurance without a guarantor. For years, one of the biggest obstacles to closing rental agreements has been the traditional guarantor. A slow, complicated, and often unattainable system for tenants who are financially stable but lack a guarantor with property deeds registered wi
Eduardo Ramos
Nov 26, 20252 min read


Traditional guarantor vs. rental insurance without a guarantor: the change NOWO brings to leasing
Landlord and tenant signing a digital rental contract in a modern apartment, with a visible NOWO rent guarantee seal on the tablet screen. For decades, renting a property involved a dreaded requirement: providing a guarantor with a deed. This system, although traditional, is slow, exclusionary, and increasingly incompatible with a digital real estate market. Today, thanks to NOWO , the NOWO rental insurance without a guarantor that is transforming Mexico, landlords can bette
Eduardo Ramos
Nov 17, 20252 min read


How to choose the right surety bond for your contract type: a practical guide for businesses. Types of surety bonds in Mexico
Two Latin American business professionals review and sign a contract in a modern office, symbolizing the trust and security provided by the right type of surety bond for every contract. Types of surety bonds in Mexico. Choosing the right surety bond is a key decision for any company that signs contracts with authorities, clients, or suppliers. An incorrect choice can lead to rejections, payment delays, or contractual penalties. At We Link , with over 30 years of experience i
Eduardo Ramos
Nov 11, 20253 min read


Traditional guarantor vs. rental insurance without a guarantor: the change NOWO brings to leasing
A landlord and a tenant smile as they sign a digital contract in a modern apartment. On the screen, the NOWO rent guarantee is visible, symbolizing the trust and speed of the no-guarantor rental process offered by We Link. For decades, renting a property in Mexico has been synonymous with paperwork, impossible-to-obtain guarantors, and slow processes. Landlords sought security; tenants, flexibility. But until recently, there was no solution that offered both . Today, with NO
Eduardo Ramos
Nov 5, 20252 min read


From Guarantor to Rent Insurance Without Guarantor: How NOWO Transforms Leasing
A Latin American landlord smiles while shaking hands with a young tenant in a bright, modern apartment. Both are reviewing a digital contract on a tablet displaying the NOWO rent guarantee. The scene conveys trust, professionalism, and security in the rental process without a guarantor, illustrating how We Link facilitates faster and safer agreements between landlords and tenants. Introduction For years, landlords and owners faced the same obstacle: finding reliable tenants w
Eduardo Ramos
Oct 27, 20252 min read


Practical comparison: Traditional surety bond vs. Credit insurance vs. ZRS
Surety bond, credit insurance, or ZRS? Learn the key differences and discover which one best fits your operations and type of client....
Eduardo Ramos
Oct 6, 20252 min read


Digitizing Certificates and Policies: How Secure Are Electronic Surety Bonds? Electronic Surety Bonds in Mexico.
Digitalization has arrived to surety bonds: learn how to issue them within hours, verify them online, and compete more efficiently in...
Eduardo Ramos
Sep 22, 20252 min read


Trends in surety bonds and surety insurance 2025-2030 (business guarantees): what to expect in Mexico with surety bonds, surety bonds, and hybrid products
The future of guarantees is already here: digitalization, hybrid products, and more competitive rates. Discover the 5 trends that will...
Eduardo Ramos
Sep 15, 20252 min read


Credit Insurance vs. Surety Bond (ZRS): Which better protects your credit sales?
The difference between credit insurance and ZRS surety insurance: while one protects general portfolios, ZRS secures each individual...
Eduardo Ramos
Sep 8, 20252 min read


ZRS: How to strengthen your credit sales without slowing down your business growth. ZRS loans for individuals
Equipo de negocios revisando contratos de crédito con clientes en una oficina moderna, representando cómo ZRS protege las ventas a...
Eduardo Ramos
Sep 1, 20252 min read


Surety Bonds as a Lever of Trust: How They Build Security and Accelerate Business - Surety Bonds in Mexico
Una fianza no solo respalda un contrato, también construye confianza y acelera tus negocios- In the business world, trust is the most...
Eduardo Ramos
Aug 18, 20252 min read


How we structure a surety bond for multinational companies operating in Mexico
Conectamos empresas globales con garantías legales mexicanas. Emitimos tu fianza en México, sin importar dónde esté tu sede. A practical...
Eduardo Ramos
Aug 11, 20253 min read


International surety bonds: How to respond to contracts in Mexico when your company is foreign
Does your company have a contract in Mexico? We help you issue the bond you need, even if you don't have local tax residency. At We Link,...
Eduardo Ramos
Aug 4, 20253 min read


Tax Bonds: How to Stop a Million-Dollar Tax Collection from the Tax Administration Service (SAT) Without Paying in Cash
Una fianza fiscal te da tiempo para defenderte, sin poner en riesgo tu capital. Respalda tu estrategia legal con inteligencia. Tax Bonds:...
Eduardo Ramos
Jul 28, 20252 min read


Bonds for public works: What your company should have ready before winning the bid
Contar con tus fianzas listas antes de la licitación te permite ganar tiempo y contratos. Participating in a public works bidding process...
Eduardo Ramos
Jul 14, 20252 min read
bottom of page

